Israel Needs Public Diplomacy

Regularly maligned in the press, condemned by European governments, and faced with the zealous propaganda efforts of its enemies, Israel in recent years has made renewed efforts at explaining its moral position to the world. Some have criticized this public diplomacy (known in Hebrew as hasbara) as self-defeating apologetics. Lynnette Nusbacher, however, argues that Israel has always engaged in bolstering its image abroad, and that such efforts are necessary and can be effective:

The narratives which underpinned Israel’s public diplomacy over its first 60 or so years were important: “Draining malarial swamps,” not “destroying wetland habitats for migratory birds.” . . . The evidence of successful public diplomacy was not only evident in the ability of Israeli government and quasi-governmental institutions to raise capital overseas. It was also evident in a widespread willingness, among decision-making elites in particular, to view Israel in terms of its own narratives, to a point.

Around the turn of the present century, structures which supported Israel’s ability to conduct its particular brand of public diplomacy were beginning to show their age. Support for Israel has become more distinctively elite, more distinctively establishment, and in the United States more distinctively Christian. Some of the old narratives were harder to support, to some extent because Israel’s economic, social, and military success made some of the old stories less resonant; but also because they were old.

Read more at Mida

More about: Anti-Zionism, Hasbara, Israel diplomacy

When It Comes to Iran, Israel Risks Repeating the Mistakes of 1973 and 2023

If Iran succeeds in obtaining nuclear weapons, the war in Gaza, let alone the protests on college campuses, will seem like a minor complication. Jonathan Schachter fears that this danger could be much more imminent than decisionmakers in Jerusalem and Washington believe. In his view, Israel seems to be repeating the mistake that allowed it to be taken by surprise on Simchat Torah of 2023 and Yom Kippur of 1973: putting too much faith in an intelligence concept that could be wrong.

Israel and the United States apparently believe that despite Iran’s well-documented progress in developing capabilities necessary for producing and delivering nuclear weapons, as well as its extensive and ongoing record of violating its international nuclear obligations, there is no acute crisis because building a bomb would take time, would be observable, and could be stopped by force. Taken together, these assumptions and their moderating impact on Israeli and American policy form a new Iran concept reminiscent of its 1973 namesake and of the systemic failures that preceded the October 7 massacre.

Meanwhile, most of the restrictions put in place by the 2015 nuclear deal will expire by the end of next year, rendering the question of Iran’s adherence moot. And the forces that could be taking action aren’t:

The European Union regularly issues boilerplate press releases asserting its members’ “grave concern.” American decisionmakers and spokespeople have created the unmistakable impression that their reservations about the use of force are stronger than their commitment to use force to prevent an Iranian atomic bomb. At the same time, the U.S. refuses to enforce its own sanctions comprehensively: Iranian oil exports (especially to China) and foreign-currency reserves have ballooned since January 2021, when the Biden administration took office.

Israel’s response has also been sluggish and ambiguous. Despite its oft-stated policy of never allowing a nuclear Iran, Israel’s words and deeds have sent mixed messages to allies and adversaries—perhaps inadvertently reinforcing the prevailing sense in Washington and elsewhere that Iran’s nuclear efforts do not present an exigent crisis.

Read more at Hudson Institute

More about: Gaza War 2023, Iran nuclear program, Israeli Security, Yom Kippur War